Slowly but surely digital billboards are growing in popularity. Even though these billboards are extremely expensive, are allowed in only 38 states, and only account for about 700 of the 450,000 billboards around the US, they are predicted to be a $2 billion market by 2010. Despite their growth, digital... read more →
May
19
May
05
We live in an extremely fast paced world, and as advertisers, it is vital that we do more than just keep up. We must be innovative and competitive to grab and keep the attention of our audiences. We must eat, sleep, breathe, work, and play like our targets in order... read more →
Apr
28
Last Tuesday night's Stefan Sagmeister event was HUGE! I am still coming off a high from the excitement and success of the event. Number one, we had an amazingly talented speaker, fellow graphic designer, Stefan Sagmeister (who the AIGA board now lovingly refers to as "Saggy"). Everyone who attended was... read more →
Apr
22
At ADCO, we love the American Institute of Graphic Arts (AIGA). And we don't mean just a little bit. We mean, we're really involved. Our art director, Jennifer McSwain is the Membership Chair, and one of our graphic designers, Janie Williamson, is the Secretary. So let's just say that we're... read more →
