This advice from Tony Mikes at Second Wind grabbed our attention: I am noticing a very distinct change in creative these days. The complication, hyperbole and “fanciness” of the last few years have been replaced by clean, truthful, straightforward advertising.... You need to rethink the creative process in your agency.... read more →
Sep
01
Aug
27
Check out this notice over on the Web site ADCO Interactive created for Pawmetto Pipeline: Friday, August 27 is Dollar Donation Day! Sounds simple, but it is so rewarding. We are asking supporters and fans to donate $1 or more in our one-day dollar donation drive. The best part is that everyone... read more →
Aug
23
Last week, we had a great event at the Ndoki Lodge at the Riverbanks Zoo to talk about "Famously Hot" with some Midlands mayors and other local dignitaries. Lanier addressed the group, and everyone listened politely before going back to the free food and drinks. Oh, and excuse the quality... read more →
Aug
21
The above was seen at Wet Willie's this past week. In case you don't have on your bifocals, it says: PUT YOUR FAMOUSLY HOT BUTT RIGHT HERE
Aug
19
Congratulations to our local Red Cross blood services. I just saw this release: South Carolina Blood Services Region of the American Red Cross Ranked #1 in the Nation Columbia, S.C.— The South Carolina Blood Services Region of the American Red Cross has been named the top performing region in the national... read more →
Aug
19
Lanier shared this photo with us, with the above headline. To which we will add no words...
Aug
18
This post is about one thing -- the fact that that headline struck me as funny. I got it from the above video, done by an Air Force pilot (a guy who you would expect would be used to noise) who is really fed up with noisy chip bags: Frito-Lay... read more →
Aug
16
We’ve really gotta hand it to the ad wizards who managed to sell Camel on THIS campaign. Mind you, it’s the sales side that’s impressing us here, not the creative. You only come away from this item wondering two things: Does “Snus” rhyme with “news” or with “fuss?” And whichever it... read more →
Aug
13
Project Pet has been around since 1999. It started with the activism of some well-connected local folks such as Deloris Mungo, Samuel Tenenbaum and a host of others. With the groundbreaking today for the organization's new home on Bower Parkway (near Harbison), it's about to take a giant leap into... read more →
Jul
28
First, unlike more typical folks here in the eighth-laziest state in the nation, I don't watch all that much TV. When I turn the box on, it's usually to watch a DVD (0ften of TV shows, but is that the same as "watching TV"? I don't know). And when I... read more →