Every two weeks, people in the Midlands can order a Fresh Food Box filled with 12 to 14 varieties of fruits and vegetables for a small fee. The program is called FoodShare, and it’s a community-based approach to give residents living in food deserts [those that don’t live close to a grocery store or farmer’s market] access to healthier food.
Six community organizations work in partnership to make this health and wellness initiative a success. Since the program’s launch in April 2015, more than 2200 Fresh Food Boxes have been disseminated to community members.
“We’re removing the roadblocks to healthy eating,” said FoodShare Program Director Beverly Wilson. “Our Fresh Food Boxes make it easy and affordable for those who live in areas with few healthy food options to have nutritious fruits and vegetables.”
Beverly believes the program is a model for addressing chronic health problems in low-income communities across the nation. That’s why ADCO and FoodShare are collaborating to create a new brand image that can help grow the awareness for this movement across South Carolina.
Stay tuned to the progress of our new branding campaign right here and on FoodShare’s Facebook page.