Airlines are seeing a great opportunity to use striking design to draw attention to their brands in the World Cup, as reported by CNN:
(CNN) — They may have a silly name and be 750-1 against to win the tournament, but Australia’s “Socceroos” were Team Keen on May 28, arriving first for the Brazil World Cup in a specially designed Qantas jet marked with the team logo.
Thus began a small but nevertheless slideshow-worthy trend for spruced up World Cup aircraft.
Brazil’s GOL adopted the role of attention-stealing host, with a paint job so magnificent it’s worthy of its own gallery.
Germany’s Lufthansa became “Fanhansa” on eight planes, in a design that valued minimalism and efficiency over gaudy ostentation.
Click through the gallery for more.