How many LinkedIn endorsements have you received in the past month? Brad Warthen of ADCO says he's received 41, and we believe him, partly because he has an honest face, but also because he's very close to the person writing this post. Asked to say just how valuable these endorsements... read more →
Aug
26
Aug
26
Suppose you've been Googling someone, for whatever reason, and you end up choosing that person's LinkedIn profile from among the search returns -- but you'd rather that person not know you were looking him or her up. That's not a problem if you had the foresight to change your LinkedIn... read more →
Aug
26
Over the weekend, The New York Times took a look at the current discussion over what to do with Columbia's homeless population. We weren't looking for it, but there it was -- a mention of the brand ADCO crafted for the Midlands Authority for Conventions, Sports and Tourism: In Columbia,... read more →
Aug
22
The Pew Research Center's Internet & American Life Project, which has been tracking online adults' social media habits since 2005, reports that 72 percent are now using some form of social media. As a microcosm of the explosive growth in such use, the study looked particularly at Twitter, finding that... read more →
Aug
20
In case anyone was looking for Lora, Brian or Brad on Monday, here's where we were... We had a meeting down at Hobcaw Barony, a fascinating client. Our meeting wasn’t that long, but we spent most of the day traveling. Before leaving, we took a long look at the unspoiled inlet... read more →
Aug
09
Elise Partin, the mayor of Cayce, brings to our attention (via Pinterest) "17 Tips to Make Your Life Easier." It originally appeared on a blog called "Aimless Direction." It's a pretty good list. For instance, it offers a much better way to reheat pizza than nuking it in the microwave.... read more →
Jul
30
ADCO is involved in some exciting projects these days, but none are more interesting than what we're doing for Hobcaw Barony. Our own Brian Murrell spent three days last week shooting a video, with Dust of the Ground, on location. Hobcaw Barony is an extraordinary place that defies quick and... read more →
Jul
12
Have you seen the new Pope-Davis Tire & Automotive ad on local TV, starring father-and-son team Ray and Nathan Bryson? If not, here it is. We hope you enjoy it as much as we enjoyed writing, directing and producing it. Stay tuned, because there's a second Nathan-and-Ray commercial coming up... read more →
Jul
02
We continue to enjoy the things that our friends and neighbors do with "Famously Hot," including the "Red Hot & Blue" campaign through which the city of Columbia is promoting surprisingly cool things to do around town this summer. The above screenshot is from an email release. To learn more,... read more →
Jun
03
We've noted with pleasure all of the instances in recent years in which "Famously Hot" has been adopted, co-opted and embraced by Columbians, as well as folks from other parts (who were the actual target audience). Seldom, however, have we received praise as direct as that in an editorial by... read more →